Fans of VR fitness have long since been treated to high-tech, expert-guided workouts in the form of “Supernatural” or even “FitXR”. Likewise, fans of Apple Fitness+, iFIT, or even Nike+ already understand the benefits of structured workout routines that augment other forms of activity like running and weight-lifting. It sounds like FITURE’s Interactive Fitness Mirror does something totally different than both of those styles of exercise, potentially filling in a niche of its own.
After the 1.6-inch-thick, 43-inch mirror is set up in your home, you’ll need to connect it to the FITURE app on any compatible smartphone. Once that’s all set — and after you pay the $39 monthly subscription fee to activate your account — you can finally get started working out in your home. The FITURE mirror is advertised to be able to sync up with heart rate data from any heart rate monitor or smartwatch, as well. FITURE noted in its press release that the life-sized instructors displayed on-screen are meant to mimic your movements, and you can even high-five them if you want to. As the service is advertised, up to seven members of a single household will be able to set up a profile on one account. The Interactive Fitness Mirror is available to purchase from the FITURE website for $1,495, though the currently free delivery and installation may only last for a limited time. After that, FITURE says it could cost up to $250.